What do cyclists hate the most? - Rain! Therefore the
concept of “Aqua break” is very effective in convincing cyclists to “hit the
break”. Being placed next to a traffic light, this installation can save lives
and amuses it’s user! Once the traffic light switches to red, a waterfall appears
in front of the rider. Facing “Aqua break”, the rider has no choice
other than stopping. Visuals such as commercials or slogans are projected
on the surface of the falling water, which makes the waiting time more
pleasant for the cyclist. As soon as the trafic light switches to green, the installation
stops dropping water and the user can pass through.
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